No matter what business you run, you need a website. And that website won’t do you much good without search engine optimization (SEO).
Google search platforms control more than 90 percent of the market. When Google alters something about the way search results are displayed, businesses have to catch up or risk losing customers.
The Google local pack is an especially critical feature, and Google recently made major changes in the way it displays top local results. What was once known as a 7-pack has now been pared down to a 3-pack.
Those terms may sound confusing, but they’re easy to understand. For one thing, neither a 3-pack nor a 7-pack has anything to do with beer.
Read on for a beginner’s guide to the Google 3 Pack.
Looking for new ways to market your business?
Wondering if you should be using local SEO techniques for your website?
Local search engine optimization services, or local SEO services, are invaluable for any business that operates in a specific regional location. While a website is a valuable calling card for your business, it’s not enough on its own. You also need to get the right visitors to your site.
If you’re operating any of the types of businesses listed below, chances are that you need local SEO services.
One of the most important aspects of running a website is having prominence on the web. It’s about being seen and attracting people to do what it is that your website needs them to.
In order to run a successful website, you need to know how to get found on Google. You would think it was easy, but when you consider the millions of other people trying to be seen as well, you can start to imagine that the whole process is very competitive.
Everything happens online these days. We use the internet to connect with friends and family, meet new people, find new jobs, and learn pretty much anything.
Online services have transformed every simple task from getting a ride to going grocery shopping. Even figuring out our fashion sense or needed nutrients is possible with a few touches of a button now, too.
Are you working around the clock, trying to develop your local SEO ranking, but finding that you’re way over your head?
A study in 2014 said that approximately 26% of Americans had ordered food from a restaurant in the previous year. That equates to nearly 83 million people. Give or take.
Thankfully, if you’re struggling to maintain your online presence or have no clue, you can simply pay a Local SEO company to take care of it for you.
The short answer is Yes, Local and National SEO is an on-going process. While it takes a lot of work to get off the ground initially and gain movement, in a few short months you’ll notice that your website’s ranking will start to improve.