Podcast Marketing 101: 5 Steps for Using Your Podcast to Start a Waterfall Content Marketing Strategy

If you want to succeed in marketing, you need to be on the ball. The world changes quickly, and the content marketer that is not at least on the trend train, if not ahead of it, will undoubtedly be left behind.

Right now, podcast marketing is the big thing when it comes to content. By incorporating a podcast into your strategy you can build a waterfall content plan that will see your reach and growth skyrocket.