Why should you maximize your Local SEO?
While it used to be easy to rank high on search engines, that is no longer the case. Local SEO is getting more and more competitive. Local businesses are finally realizing how important it is to their online marketing strategy.
You’ve worked hard, and built a successful business.
But you can order most everything with a click of a button these days. How can your business stand out and be found in your local area?
A study in 2014 said that approximately 26% of Americans had ordered food from a restaurant in the previous year. That equates to nearly 83 million people. Give or take.
Thankfully, if you’re struggling to maintain your online presence or have no clue, you can simply pay a Local SEO company to take care of it for you.
The short answer is Yes, Local and National SEO is an on-going process. While it takes a lot of work to get off the ground initially and gain movement, in a few short months you’ll notice that your website’s ranking will start to improve.
To rank successfully on the first page of Google for your industry top keywords and maintain it for the long haul requires both a great local SEO agency, but is in combination with the business having a culture of customer service that rivals the competition.
Any business that sources most of its customers locally should leverage Local SEO. Many of those in the trades like Plumbers, restaurants, Doctors, Dentists, Lawyers, and local retail stores. They all would benefit from being ranked locally in Google’s search engine. If you have a physical address in a city and expect people to go there based on that location, your business needs local SEO.